In Québec, potato growing is the third most important cultivation. Québec grows 80% of the potatoes it consumes, among which 10% go to seeds, 45% to the table, 22% to potato chips and 23% to ready-to-cook processed potatoes (fries, sliced etc.).

The total potato market in Québec is worth around 100 million dollars annually. Propur Inc ranks as one of the leaders thanks to its 15% share in the commercialization and processing of this crop. The enterprise commercializes and processes more than 100 million pounds of potatoes and more than 2500 tons of cereals a year.